Wine
Communication
Wine Marketing, Communication
Sales Strategy / Trade Relations
Wine Quality / Positioning Consultancy
Central and Eastern European Wine Knowledge HUB
Wine Communication is a London-based wine marketing agency specialising in Central and Eastern European wines.
It develops marketing strategies for the region and implements integrated marketing campaigns with the objective of raising awareness and the profile of Central and Eastern European wines on the UK market.
It supports individual producers in entering the UK market, building strategic partnerships and distribution resulting in profitable sales. It offers route to market and wine positioning consultancy.
It organises trade and press tastings, attends consumer tastings, organises press and trade trips, develops content for press, runs social media and influencer campaigns.
Events and
Tasting events
Deal made with
our hands
Creating Opportunities.
Communication
- PR: Developing earned media coverage across all types of media channel, B2B and B2C
- Advertorials, supplements, inserts
- Social media and influencer campaigns
- Website management, UK specific content development, proof reading
Market Development
- Business assessment: portfolio evaluation, price/quality analysis, sales channel recommendation for wineries
- Market entry consultancy and strategic plan – route to market
- On market 360 strategy development, trade marketing campaigns
- Listing support and distribution building – connect wineries with buyers, identify distribution opportunities
- UK market expertise
Promotional Services
1.Trade and press tastings in person and online
- Consumer tastings
- Discovery masterclasses (thematic masterclasses)
- Press tours
- Buyer visits, trips
Education
- Market/region/winery specific masterclasses
- Trade trainings: sales team, sommeliers, indies, staff trainings
- Press knowledge hub